10 Can't-Miss Acts At Primavera Sound Barcelona 2024: Amaarae, Ethel Cain, Troye Sivan & More | GRAMMY.com (2024)

Since 2001, Primavera Sound has served as Barcelona's kickoff to summer. And with a stacked lineup chock full of effervescent acts for its 2024 iteration, this year's fest will certainly get the feel-good, warm-weather vibes rolling.

Phoenix starts the party with pop rock and new wave on May 29, setting the stage for fellow headliners Pulp, Vampire Weekend, and Justice on May 30. Lana Del Rey, The National, and Disclosure will make everyone's Friday night on May 31. Then, SZA, PJ Harvey, Mitski, and Charli XCX will ring in June on Saturday, before house/electronic acts ANOTR, The Blessed Madonna, Chloé Caillet, and Mochakk close things out on June 2.

But the headliners are just the beginning of what makes this year's Primavera Sound Barcelona exciting. Peggy Gou, L'Imperatrice, or Omar Apollo will likely tease new tunes, as they all gear up for June album releases. And just a month ago, Faye Webster, The Last Dinner Party, and Eartheater all had their respective Coachella debuts, proving they're more than ready to tackle the Primavera stage.

In the festival's jam-packed five-day lineup, hundreds of acts are primed to kick-start summer with a bang. Below, GRAMMY.com highlights 10 sets you won't want to miss in Barcelona — from Deftones' alt-metal bash to Amaarae's soulful hip-hop.

yeule

Performing: May 30, Plenitude Stage

Singaporean musician yeule is pioneering the ambient and glitch pop genres one song at a time. Born Nat Ćmiel, their stage name is based on a video game character, Paddra Nsu-Yeul, which speaks to their artistic steps in and out of reality. yeule's musical (and fashion) aesthetic is defined by the cyberworld, marked by futuristic, alternative styles that bewitchingly break norms.

Though they started out as a bedroom producer, yeule's more recent creative endeavors — like their invigorating 2022 album, softscars — have been more collaborative, adding a new layer of inspiration and beauty to their work. With influences ranging from Avril Lavigne to Radiohead, yeule's Primavera set will be ideal for living out all of your emo nostalgic fantasies.

Deftones

Performing: May 30, Amazon Music Stage

Get ready to scream with Deftones at Primavera. Winning their first GRAMMY back in 2001, the alternative metal band is still rocking out 20-plus years later — and making waves in this festival lineup. While Primavera tends to be led by various electronic and pop acts, Deftones is uniquely ushering punk to the festival's frontlines.

Banding together in 1988 in Sacramento, Deftones is known for their progressive experimentation within metal and rock, often dipping into psychedelia, post-punk, trip hop. Headed by lead vocalist Chino Moreno, the band's hardcore sound is unabashedly raw, original and heavy, continuing to evolve expansively with the metal genre.

Paving the way for contemporary heavy metal over the years, Deftones is a defiant act you won't want to miss at a major stage at Primavera Sound.

Troye Sivan

Performing: May 31, Santander Stage

Ready to feel the rush? Troye Sivan certainly is.

The Australian pop star is making Primavera an early stop in his tour for Something To Give Each Other, his latest album featuring jubilant singles like "Rush" and "Got Me Started." Once his European tour wraps in Birmingham, England at the tail end of June, he'll be headlining the Sweat Tour with fellow headliner Charli XCX — who coincidentally will be performing at Primavera the next day on June 1.

From the electropop seedlings on his 2015 debut, Blue Neighborhood, to the full-fledged forlorn beauty of his 2020 EP, In A Dream, Sivan's artistry has evolved significantly in the last decade. Today, his music is its most freeing yet, and there's no doubt it'll be glorious (and sweaty) on the Primavera stage.

Obongjayar

Performing: May 31, Plentitude Stage

UK-based Nigerian artist Obongjayar's musical style is nearly indescribable. Interlacing Afrobeat, spoken word, and EDM, all of his songs are distinctly tinged with a signature, soulful vibrance, and it'll be sensational to see how Obongjayar takes his pensive profundity to fill the Primavera stage.

Though he might be best known for the Fred again.. collaboration "adore u" (which samples his track "I Wish It Was Me"), Obongjayar's special sound effortlessly meshes with everyone he works with. From "If You Say" with Sarz, to "Point and Kill" with Little Simz, to "Protein" with Jeshi, it would be fair to call Obongjayar a chameleon — except instead of blending in, he's standing out.

Ethel Cain

Performing: May 31, Santander Stage

There's no better word to describe Ethel Cain's music than transcendent.

A master of gothic indie rock, Cain stitches together uncanny Americana and lovelorn nostalgia into a radiant, sensory experience. Her debut album, 2022's Preacher's Daughter, is divine and sometimes disturbing, but its ambience live sends audiences into an impossibly satisfying trance.

Whether you're listening to the enchanting slow burn of "A House In Nebraska" or the eerie roar of "American Teenager," both Cain's storytelling and live performance are infallibly spine-chilling — do yourself a favor and don't miss Cain's hauntingly beautiful set at Primavera.

BADBADNOTGOOD

Performing: May 31, Cupra Stage

Looking for a band that combines jazz styles with hip-hop production? Look no further than BADBADNOTGOOD, an innovative Canadian instrumental band.

After meeting at a Toronto jazz program in 2010, the three-piece band bonded over their hip-hop music appreciation, and the rest is history. Since then, BADBADNOTGOOD (which now features Leland Whitty in place of original member Matthew Tavares) has released five studio albums — fittingly, including covers of hip-hop songs with jazz interpretations. The group has also worked with Kendrick Lamar, Tyler, The Creator, Thundercat, and many more notable artists.

The band's collaborative production and remixing has earned them two GRAMMY wins and five total nominations, and there's no question BADBADNOTGOOD's set will put a spell on Barcelona.

Arca

Performing: May 31, Amazon Music Stage

Electronica is Arca's playground, and the pioneering producer's set at Primavera is sure to craft a whole new world. Dynamism defines the Venezuelan musician's shape-shifting art; through its avant-garde fusion of reggaeton, ambient techno, and dark electronica, her music is bursting with vigor.

Arca's music often discusses themes of gender identity and sexuality, and her views of queerness center around harmony and inclusion, which reflect in her pristine tracks "Nonbinary" and "Machote" on her GRAMMY-nominated album KiCk i. Having released 10 albums since 2006; worked with artists like Rosalía, Björk, and the late SOPHIE; and even opened for Beyoncé's Renaissance World Tour, Arca brings immeasurable experience to Barcelona.

The producer's music naturally begs to be heard live — it's meant to sweat to and be danced to, and Arca's Primavera set will embody true electronic extravagance.

ATARASHII GAKKO!

Performing: June 1, Cupra Stage

This rising Japanese girl group's powerful sound easily warrants a stage name in all caps and with an exclamation point.

Fresh off their U.S. television debut on "Jimmy Kimmel Live!," ATARASHII GAKKO! is ready to tackle the Primavera Sound stage with their engaging J-pop that integrates elements of hip-hop, rock, and jazz. Intrepid and commanding, their live performance features synchronized dancing, matching sailor school uniforms, and occasionally a marching band.

The quartet's upcoming world tour has a handful of sold-out dates. They've already conquered crowds at Coachella and Head in the Clouds — and there's no doubt that ATARASHII GAKKO! will bring their best to Barcelona.

Amaarae

Performing: June 1, Amazon Music Stage

Ama Serwah Genfi — better known as Amaarae — is an alté trailblazer. Raised between Atlanta and Accra, Ghana, the singer crafts mercurial music that is both introspective and stylish, and destined to be performed for vast audiences.

From her 2017 EP, Passionfruit Summers, to her 2023 album, Fountain Baby, it's easy to be mesmerized by her distinct, eccentric soprano and overflowing confidence. Her critically acclaimed "Sad Girlz Luv Money" (featuring Molly and Kali Uchis) charted globally in 2021, and just last year, she became the first Ghanaian American to perform an NPR Tiny Desk Concert. Amaarae's live performances bring her blend of R&B, pop, and afrobeats to a new level, and she's ready to introduce her infectious global beats to Primavera.

Bikini Kill

Performing: June 1, Pull&Bear Stage

Famed pioneers of the riot grrrl movement in the '90s, Bikini Kill is bringing punk fun (and rage) to the Primavera stage.

Influencing alternative stars like Sleater-Kinney, puss* Riot, and The Linda Lindas, it's no question that the iconic American band has inspired the next generation, whether that be through their music or activism. From "Rebel Girl" to "Feels Blind" to "I Like F—ing," Bikini Kill's beautifully irate music calls for female solidarity and empowerment still resonate with listeners today.

Though the band broke up in 1997, they reunited in 2019 and have since been touring together — and now, Primavera offers a special chance to see another inspiring moment from the revolutionary rockers.

American audiences may only know "Our House," but there’s much more to Madness than their lone Stateside mega-hit.

Prior to their 1982 smash, the English band enjoyed immense commercial success in their home country. Between 1979 and 1981, Madness sent nine consecutive singles into the Top 10 of the UK Official Singles Chart.

"It was a few years of hard work and all of a sudden, we were the most successful band in England," says Madness frontman Suggs (born Graham McPherson), chatting from London. "That happened because people f—ikn’ dug the tunes we made."

Madness also helped bring ska to the masses. Alongside comrades like the Specials, the London septet were leaders of the late ‘70s British ska boom, which combined Jamaican rhythms with punk swagger, and united Black and white working-class kids. Among their hits from this era were "One Step Beyond" (1979), "Baggy Trousers" (1980) and "House of Fun" (1982).

With their street-savvy fashions and Monty Python-style music videos (which caught the eye of Honda and led to a series of advertisem*nts in the early '80s), Madness have been fixtures in UK culture and beyond for over 40 years. They endured so strongly that their 13th LP, 2023’s Theatre of the Absurd Presents C’est la Vie, hit No. 1 on the UK Official Albums Chart — their first studio album to reach the summit.

Beginning May 22, Madness will tour the U.S. for the first time in 10 years, including a headline slot at Las Vegas’ Punk Rock Bowling festival, alongside Devo and Descendents.

On the phone, Suggs is chatty and jovial, quick to break into song or pull a good story from his band’s topsy-turvy history. Madness once turned down a chance to play Madison Square Garden as "Our House" surged in 1983. (They’d already performed on "SNL" and "Our House" was an MTV staple.) Madness could have been a much bigger band in America. But after years of non-stop touring and promotion in the UK, Madness was nearing its breaking point. "We had f—in’ 20 hits and we were all getting a bit tired," Suggs remembers. "I see the Pretenders, 18 months touring America! So, we never really continued." In 1986, Madness went their separate ways.

A decade later, ska was enjoying a moment in the sun in America as groups like the Mighty Mighty Bosstones, No Doubt and Reel Big Fish dominated airwaves during the genre's "third wave." Over in the UK, a rejuvenated Madness was enjoying its elder statesman status, drawing massive festival crowds since reuniting in 1992. No Doubt frequently cited Madness as an inspiration and even tapped keyboardist Mike Barson to play on one of their songs. And the fire still burns. At Coachella 2024, No Doubt covered Madness’ rendition of "One Step Beyond," itself a cover of a ‘60s classic by Jamaican ska legend Prince Buster.

Madness — whose current lineup also includes guitarist Chrissy Boy, saxophonist Lee Thompson, bassist Mark Bedford, and drummer Woody — has earned its place in rock history. Their classics still bring crowds to a frenzy and, as their latest album proves, fans are still enthralled by what Suggs and company have to say.

GRAMMY.com recently caught up with the Madness singer for a career-spanning swath of topics: crafting tunes in the modern day, some sage advice he got from Clash frontman Joe Strummer, why Madness kept getting banned from "Top of the Pops," and much more.

Was there a moment you realized "Our House" was going to be a much bigger song than your previous hits?

When it was a hit in America, that was definitely an indication. And that’s the alchemy of music — you just don’t know when you’re doing it at the time. I remember we were rehearsing, when the song started… our bass player Mark [Bedford] goes [hums "Our House" intro], dum-dum, dum-dum-de-dum-dum… There wasn’t a chorus at the time, so our producer Clive [Langer], just sang, "Our house, in the middle of the street," just joking.

But without that, it wouldn’t have been the hit that it is. [Songs] are like babies. You have them, you bring them up, and then they go out into the world, and you don’t know where they’re gonna go. It’s not up to you. It’s up to other people to decide if they like them or not.

We’d been in America for a month and suddenly "Our House" was a massive hit. We’d been offered to play Madison Square Garden but we were just tired and wanted to go home. We all had kids. We didn’t do a few gigs [that] we were offered in America that might have changed the situation.

We [weren't] arrogant — but we were a bit. And we were so popular in England. We were making a very good living; we didn’t really have to go anywhere anymore. We just decided that it was kind of too late to try and break — whatever that word means — America. It was a great hit, it was fantastic, but that was kind of it.

What do you remember from the first time Madness toured the States?

It was 1979 or so… It was a really big, eye-opening experience. There were seven [of us] in the band, so probably 10 of our friends [including crew]. We were like a party on the road, we didn’t really need anyone else’s company. Coming over the Brooklyn Bridge and seeing New York, you know what I mean? When you come from London — I mean, London isn’t small — but you don’t compare it to New York.

And then L.A. and all the palm trees. I remember we played at Whisky a Go Go. We did two shows a night: one at 11 and one at 2 in the morning — my suit was still wet.

It was kind of off because [L.A.] was still catching up with punk. You had the Dead Kennedys, Black Flag, X. People were doing all this mad punk dancing and the worm or whatever, writhing about on the floor. We’d sort of done that in London; we’d had the Sex Pistols and the Clash. We were into something else, which was dancing, and playing music by Black origin. We weren’t just thrashing about and spitting at each other. But that kind of thing was still going on, which made it a bit difficult for us because a lot of the places we were playing were really punk. And we weren’t punk. We were over that.

By the time "Our House" came around in '82, I’d think America was starting to catch up.

By then you had Blondie, the CBGB scene, Talking Heads, and it started to make more sense to us. With post-punk, there were grooves suddenly. It was offbeat, but it wasn’t anger.

When Madness first started playing, what were the crowds like?

It was just our friends. We started off in a pub in Camden Town, where we were living. We got a residency, every Wednesday night. First week, there’d be 10 people. Second week, 30, 40, 60, 80, 90, 100, and then two months later, we had a queue around the block. The music we were playing, which was ska, and the clothes we were wearing was kinda different than everybody else around.

Then we got a gig supporting the Specials in a pub in West London. They sort of appeared out of nowhere — Coventry — which is quite a long way from London. And they were wearing the same clothes as us, playing the same kind of music. I remember [Specials singer] Neville [Staple] was shooting holes in the ceiling with a starting pistol and I just thought, Crikey, these are kooks. We might be onto something. I remember Johnny Rotten getting out of a cab and going, "Are you for real?" And these kids went, "Yeah, you f—ing arse." It was the transition of power. It wasn't that long: ‘77, punk. ‘78, us. And suddenly you got the Specials, the Beat, the Selecter. Two-tone became this massive phenomenon in London. So we went on tour with them: the Specials, Selecter, Beat.

I remember being with Joe Strummer from the Clash and I was walking through a playground with him. I can’t remember where we were going, but all the kids were singing "Baggy Trousers" on the swings. And I’m going, "I want to be cool, I don’t want school kids." And he went, "No, you’ve got it wrong, mate. You want to have young kids, that’s the best thing that can happen. As far as I’m concerned, it’s the young people you want to connect with."

When you’ve got pretty naive school kids singing your songs, you’ve definitely done something you should be proud of.

What was Camden Town like when you were growing up there?

It was rough, man. You know, people now in London are getting more and more scared, lot of knives flyin’ and gangs, but it was the same. You lived in a certain area and you would be very wary of another area across the road because you could be stabbed, shot. The greatest thing was the music.

Every pub had a stage and there’d be music on every night. In that period, punk was still there, then you got goth, you got psychobilly, rockabilly, then you got new romantic. Every pub you went to was something going on. Different scenes, all these kids.

The pride I have [as one of] these working class kids. There’s no money, you just tried: this is what you’re gonna wear, and this is what you’re into. And suddenly a whole scene started. It was totally organic and individual. It wasn’t trend sections, fashion magazines; it was just kids doing what they want.

Where you grew up, what were race relations like?

They were difficult. And we got caught up in that, unfortunately, because we were all white… Although our original drummer was Black, but he left because we were too s—. Like I said, there was all these different scenes and the scene we were into was ska and reggae. And you had this whole culture — from the mods to the skinheads to the suedeheads in the late ‘60s and ‘70s — which was all about fashion and listening to that music, but it got usurped by these [racist] skinheads who started to take it the other way.

We’d be playing concerts and there’d be all sorts of racism going on and we’d have to deal with it in our own way. I remember jumping into the audience a few times and getting beaten up. It went away, fortunately. Only a couple years: probably ‘78, ‘79 maybe. Even the Specials were getting it, and they had Black people in their own group. They’d get people f—ing sieg heiling. It’s a f*cking long story.

What we had here was football hooliganism, which has now become very popular in Italy, France, and Germany. It’s one of our greatest exports. [Laughs.] It was easier for them to come to rock concerts than football matches, where there were loads of police.

How did the commercial success first come?

By being really good. People saw what we’d done. It was a few years of hard work and all of a sudden, we were the most successful band in England. That happened because people f—in’ dug the tunes we made. Then we split up in 1985 and I think we were still the most successful band of the ‘80s… in England. Ha ha!

"The Prince" on 2 Tone [Records] got to No. 16, then we had [our debut album] One Step Beyond get to No. 2, then we had "House of Fun" [reach No. 1]. We just had hit after hit, you tell me.

Music videos played a big role in Madness' success, right?

That had just started. This was before MTV. We went to Stiff Records [in 1979]. We’d been on 2 Tone [Records], but we decided we wanted to spread our wings and Stiff had Elvis Costello, Ian Dury, Kirsty MacColl, the Damned. Dave Robinson, who ran that label, also saw the potential that we were all quite theatrical, so we started making videos.

[Television program] "Top of the Pops" had 20 million viewers; it only was allowed one promo pop video, and we were always the one that they showed. When we did "Baggy Trousers," there was a feeling in the air. People would talk about our videos, and it definitely added to the potency of what we were doing.

The intellectual types and the tastemakers, the people who make and break you, just thought we were a flash in the pan joke, and the music got slightly sidelined. Only recently we’ve had much better reviews of our history. We put a lot of effort into the music [and] those videos.

There’s so much going on in those songs, musically, if you really listen.

We’d have friends, musicians, play covers and they’d go, "We can’t play your songs, it’s too complicated." We had seven of us, all wrote songs, so we were in constant competition with each other. You couldn’t just go, "Mine’s the best." You had to actually write the best song.

So many bands with two or three songwriters are fighting all the time, or just break up. How did Madness do it with so many?

Tolerance is the main thing. The underlying reason is we were friends from when we were at school. We were famous around our way. It was a gang called the Aldenham Glamour Boys, and to be in or amongst them, you were famous. So by the time we got the band going, we weren’t really bothered by other people’s impressions of us.

On "Top of the Pops," we got banned four times. The girl who used to do our promotions said, "Do you realize people would give their right arm to be on this?" And I said, "The thing is, we’re just not right arm-giving people."

What were the four things you got banned from "Top of the Pops" for?

The first time was when one of our friend’s brothers was in prison and he held up a sign saying, "This is for prisoner number 44224022." That wasn’t allowed. The second time, we got on a lift with this dance troupe and the lift plummeted into the basem*nt because there were too many of us. The third time, Lee [Thompson], our saxophone player, had a t-shirt that said, "I need the BBC" and then he had another t-shirt underneath that said, "Like a hole in the head." And I can’t remember what the fourth one was.

When America had its brief ska moment in the ‘90s, did Madness get any new attention?

I don’t think so, no, because we had accepted that it was too late. It was great to see, all the Americans, Mighty Mighty Bosstones or whoever checking us. But we weren’t going to go back. If it had been 20 years earlier, it would have helped. But it was too late, like, "Who are these old farts?" [Laughs.]

When Madness got back together in the ‘90s, what was that like?

Vince Power, who just passed away, a great promoter, used to do this Irish festival, Fleadh, in North London. We all used to go. And he says, "When’s the last time you played?" And I said, "Well, probably about six years ago." And he said, "Why don’t you do a one-off comeback?"

So we did Madstock! in 1992. We didn’t know if anyone was going to turn up. 35,000 people turned up. So we put on another one. And 70,000 people turned up. There was an earthquake, 4.5 on the Richter scale, people were jumping up and down. And they had to evacuate people out of their houses, flats, and apartments because of the earthquake that we’d created. We put out a greatest hits album, it goes to No. 1, sold 2 million copies, blah, blah, blah… And we’ve been going longer now on this bit than we did on that first bit.

It’s really interesting to hear how you’ve been part of rock music through so many eras.

I’ve just done a couple songs with Paul Weller, he’s a friend of mine from the old days. We were working on a tune and I went, "Look Paul, it’s only music." And he said, "No, it f—ing isn’t." [Laughs.] And it’s true innit? We made a lot of f—ing good pop music. It’s something I’m very proud of. It’s the soundtrack of our lives. When you hear a tune, you remember exactly where you were.

When you wrote the lyrics for the new album, Theatre of the Absurd, what was on your mind?

We all write. We had 40 songs. During the lockdown, for that two years, the worst way to communicate is email. People were losing their minds. So I thought we were going to fall out and never speak to each other… And we made a record I think is good. I mean, [it went] No. 1 in England; that’s the first number one [studio] album we ever had.

I wrote the first song on the album, "Theatre of the Absurd." I was just sitting on my own, stuck, and I was imagining being in some old theater with all the doors locked, not being able to get out. Theatre of the Absurd was a French artistic [concept] where things became so absurd, it was all gobbledygook. They just made up words.

I’m really fortunate. This band of mine, they're a dysfunctional family, it’s very difficult to be in. But it’s like the philosophers the Eagles once said, "You can check out any time you like, but you can never f—in’ leave."

But I’m looking forward to playing America. The fella from "Curb Your Enthusiasm," Larry David wants to introduce us.

Are you gonna do that?

You know, Helen Mirren did a bit on our new album, [so did] Martin Freeman, actors from England. Getting someone from America who likes us, I can’t see the problem with that. We shall see.

Editor's Note: This article was updated on May 20, 2024 with information about Post Malone's collaboration with Morgan Wallen, "I Had Some Help."

Since Post Malone burst onto the mainstream nearly a decade ago, he has continued to flaunt his genre-defying brand of musical brilliance. For his latest venture, it’s time for gold grills and cowboy hats: Posty’s going country.

Though his musical origins are in rap, Malone has seamlessly traversed pop, R&B, and blues, always hinting at his deep-seated country roots along the way. In the last year, his long-standing affinity for country music has moved to the forefront, with appearances at the CMA Awards, a country-tinged Super Bowl LVIII performance, and a feature on Beyoncé’s COWBOY CARTER. Next up, he’ll make his debut at California's Stagecoach Festival alongside some of country music’s biggest names — and pay tribute to some of the genre greats.

While it’s unclear exactly what the Texas-raised hitmaker will be singing, his 45-minute set on Saturday, April 27 is labeled “Post Malone: Performs a special set of country covers.” After years of performing covers for and alongside country stars, the performance is arguably one of the most full-circle moments of his career thus far.

Ahead of his Stagecoach premiere, read on for some of Posty's biggest nods and contributions to the country music scene over the years — that could culminate in his own country album soon enough.

A Slew Of Classic Country Music Covers

Malone has a history of channeling his musical heroes, often pulling on his boots to deliver heartfelt covers. He's paid tribute to country icons many times, including covers of Hank Williams Jr.'s classic, "There's A Tear In My Beer” in a 2018 fan-favorite video.

During a 2022 Billy Strings tour stop at The Observatory in Los Angeles, Malone made a surprise appearance and used the moment to honor Johnny Cash alongside Strings. The pair delivered an acoustic duet of Cash's infamous murder ballad, "Cocaine Blues."

And just this year, Malone covered Hank Williams Sr. during a surprise performance at Nashville's Ryman Auditorium. On April 3, he closed out the annual Bobby Bones' Million Dollar Show with a rendition of Williams' "Honky Tonk Blues."

A Longtime Kinship With Dwight Yoakam

Malone has long collaborated with Dwight Yoakam, marking a friendship and professional partnership that spans his career. Yoakam is a GRAMMY-winning trailblazer known for his pioneering blend of honky tonk, rock and punk that shook up the country scene in the 80's with his blend of "cowpunk."

The pair frequently joined forces on Yoakam's SiriusXM Radio spot "Greater Bakersfield," where one standout 2018 appearance features Malone covering Yoakam's own “Thousand Miles From Nowhere” as the two laugh, strum and belt out the lyrics together in perfect harmony.

On April Fool's Day in 2021, they playfully teased fans with the prospect of a double country album release — which may not seem so far-fetched three years later.

It's fitting that Malone would find such deep inspiration in folks like Yoakam, a man who first rode onto the country scene with a new take on a traditional sound. Much like Yoakam bridged generations with his music, Malone brings a new yet familiar energy to the country scene, embodying the spirit of a modern cowboy in both style and sound.

A Country Tribute To Elvis

Malone teamed up with Keith Urban for a duet rendition of "Baby, What You Want Me to Do" during the "Elvis All-Star Tribute Special," which aired on NBC in 2019. Originally written and performed by blues musician and songwriter Jimmy Reed, "Baby, What You Want Me to Do" was famously covered by Presley and commemorated through Urban and Malone's unique blend of modern guitar-slapping country-rock charisma.

That wasn't Malone's only country collab that night, either. He also covered Presley's "Blue Suede Shoes" alongside Blake Shelton, Little Big Town and Mac Davis.

A Celebration Of Texas With Country Legends

In March 2021, Matthew McConaughey and his wife, Camila, hosted the "We’re Texas" virtual benefit concert, to help Texans coping with that year's disastrous winter storms during the Covid-19 pandemic.

Following performances by George Strait, Kacey Musgraves, Willie Nelson, and Miranda Lambert, Malone — who moved to Dallas when he was 10 — served as the night's final entertainer. He performed Brad Paisley's "I'm Gonna Miss Her" followed by Sturgill Simpson's "You Can Have The Crown" backed by Dwight Yoakam.

A Rousing Tribute At The 2023 CMA Awards

At the 2023 CMA Awards, Malone joined country stars Morgan Wallen and HARDY on stage to cover late icon Joe Diffie‘s “Pickup Man” and "John Deere Green." Malone's first-ever performance at the CMAs felt more like a reunion than a debut, with Malone right at home among his collaborators.

“I’ve manifested this for years," HARDY told Audacy's Katie Neal. "Slight flex here, but I started following [Post Malone] when he had like, 300k Instagram followers. I was on the 'White Iverson' terrain, like the first thing that he ever put out and I was like, ‘this is dope,’ and I've been with him ever since.”

After the performance, Malone hinted to Access Hollywood that it might be the start of a new chapter. When asked if a forthcoming country album would be in the works, he answered, “I think so. Yes, ma'am.” (More on that later.)

A Countrified Appearance At Super Bowl LVIII

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Before Beyoncé announced COWBOY CARTER in a Verizon Super Bowl ad, Malone offered Super Bowl Sunday's first country-themed clue at the top of the night with his tender rendition of "America The Beautiful." Sporting a bolo tie and brown suede, Malone delivered his patriotic performance with a characteristically country drawl while strumming along on acoustic guitar before Reba McIntire's star-spangled rendition of the national anthem.

Malone's performance followed in the footsteps of a long line of country artists who have kicked off the national sporting event, which started with Charley Pride in 1974 and has included Shania Twain, Faith Hill and Garth Brooks.

A Tip Of The Hat To Toby Keith

During a performance at the American Rodeo in Arlington, Texas, on March 9, Malone paid tribute to the late Toby Keith, who passed away in February. After pouring one out and taking a sip from a red solo cup (an homage to Keith's playful hit of the same name), Malone performed a cover of "As Good As I Once Was" for the Texas rodeo crowd.

His TikTok video of the performance quickly garnered over 4 million views, sparking enthusiasm among fans for more country music from him. "Sir. I'm now begging for a country album," wrote one user in a comment that has received over 11,000 hearts.

A (Potential) Full-On Country Album

His much-teased country album may not be too yonder. After confirming that a country album was in the works during a live Twitch stream on his channel, Malone has spent much of this year teasing forthcoming new work. There is no scheduled album release date as of press time, but Malone has shared snippets of new songs including “Missin’ You Like This” and dropped sneak peeks of collaborations with Morgan Wallen, HARDY, Ernest, and Luke Combs.

In February, Malone posted a sample of a collaboration with Combs, "I Ain't Got A Guy For That," the first in a series of song snippets shared across his social channels.

Malone and Wallen have been teasing a collaboration since the end of 2023. After building plenty of anticipation, they debuted “I Had Some Help” during Wallen's headlining set at Stagecoach in April. Officially releasing the track on May 10, the song didn't just prove to be a banger — it debuted at No. 1 on the Billboard Hot 100, and broke the record for most streams in a single week with 76.4 million official U.S. streams, according to Luminate and Billboard.

No matter when the album may come, Post Malone’s Stagecoach set will only up the anticipation for some original country music from the star — and from the looks of it, fans and genre stars alike are more than ready for it.

Before this year, Chappell Roan had never even been to Coachella. Now, not only can she say she's attended — she's performed in the desert, too.

Roan played an evening set on the Gobi Stage on April 12, and is set to return for Weekend 2. Fans clad in everything from cowboy boots, Sandy Liang-inspired bows and, perhaps most importantly, jorts, gathered to celebrate their shared love of Roan's radiance, karmic kink and gay cowgirl doctrine.

Throughout her performance, bubbles breezed through the air as Roan belted out her infectious (and aptly titled) track "Femininomenon," which speaks to lover girls forced to live in an online-dating hellscape. "Ladies, you know what I mean?/ And you know what you need and so does he/ But does it happen? No!" Following collective screams of pure joy, the already enlivened crowd roused to match Roan beat-for-beat, shouting back in perfect unison, "Well, what we really need is a femininomenon!"

In an era of bedroom pop and sad-girl music, Roan has been hailed by both critics and fans for bringing fun back to pop music. Along with her staunch sense of self, Roan's penchant for explicit lyrics that are equally parts introspective and horny makes her dance-pop anthems all the more infectious.

Roan's ambitiously experimental debut album, 2023's The Rise and Fall of a Midwest Princess, cemented her status as one of the most exciting pop stars on the rise. While she only recently landed her first single on the Billboard Hot 100 with "Good Luck, Babe!," her rapidly growing fan base — and an opening slot on Olivia Rodrigo's sold-out GUTS World Tour — indicate that she's on her way to superstardom.

Perhaps part of Roan's magic is that it was all on her own terms. After parting ways with her first label, Atlantic Records, she built a loyal following as an independent artist before signing with Island Records last year. Even as a major label artist, she's determined to only do things her way; her indefatigable commitment to her craft — as well as writing her own rules when it comes to fashion and makeup — is precisely why her fans are so enraptured by both her music and persona.

Her fearlessness was on full display during her first Coachella set, where the words emblazoned on her bodysuit read "Eat Me." She talks the talk, and walks the walk (in fabulous, knee-high boots, of course), matching her unabashed aesthetic with equally bold career moves; for one, the openers for her headlining tour are local drag queens.

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With eyeliner winged to the heavens, near-perfect vocal stability and fiery curls ablaze, Roan's shimmering Coachella Weekend 1 performance proved that her stage presence is equally dynamic. And if she had any doubters, she had one thing to say to them: "B—, I know you're watching!"

In between rehearsals for her Coachella debut, Roan took a look back on her journey to one of music's most coveted stages. Below, hear from Roan about five of the most impactful milestones in her career — so far.

Releasing Her Debut Album, The Rise And Fall Of A Midwest Princess

I ended up signing [with Island Records in 2023] because this project honestly got too big to be independent anymore. I just wasn't willing to give up anything, any creative control or for any amount of money.

Being an independent artist was really special because I proved to myself that I could do all these hard things that I had never done. I built it with an entire friend group and many, many years of work. So it wasn't just me, but it proved a lot to me.

It proved I can make it through hard circ*mstances — with no money. You truly can. You do not need a label to do a lot of what an artist's career requires. You don't need a label to put on your own show, or make a music video, or even write a song, or find creative people. You don't need that s—t. I mean, a label is just money, you know? You don't need a lot of money to do this. To make it grow is, I think, where it takes a lot of money. That's what was difficult.

Music allows me to express anything, even things that I've never experienced before. It allows me to express queerness, even if it was only daydreams at that point. It allows me to express parts of me that I'm not even ready to accept yet.

I don't give a f— if you don't f— with the music. You don't have to come to the concert. That's the whole point of it. You don't have to like it. I think throughout the year, I'm like, "What can I get away with?" Because right now it's pretty tame for what it is like to be a gay artist. But I just want to push it to see how far can I go — with the most controversial outfits or things to rile people up. I'm not really afraid to do that.

Having a song [like "Casual] with the lyric, "Knee deep in the passenger seat/ And you're eating me out," and it's being considered to go to radio. That's kind of a big thing to get away with.

It's not even that big of a thing. What's that song? Is it Flo Rida? That's like, "Can you blow my whistle, baby/ whistle baby." Okay, that's obviously about like a f—ing blowj*b. [Laughs.] No one cares about that. To me, I'm like, Let's talk about eating out on the radio. I actually think it has to be bleeped, but still, if I can get away with it, that's cool.

Feeling Financial Freedom & Stability

Not making money at all just sucked. But I learned how to do my own makeup and bedazzle and sew a little bit. I think that the scrappiness came from [the idea that] it's scrappy if it's fun.

I think that's what kept me going — because if this wasn't fun, I would not even be here. But it was scrappy and fun, and it was with my friends. It didn't feel dire. I was also just working at a coffee shop, and I was a nanny, and I was working at a donut shop. I was doing part time jobs all on the side too. So it was all just rough [in the beginning].

I have freedom because now [singing] is my full-time job. It provides for me now. As the project grows, I can do bigger shows and be like, I want outfit changes now, and I want more lights, and I want confetti. I can afford confetti now!

It's about expanding the universe in a thoughtful way. And not just like throwing a s— ton of money at things to make things look expensive or wear all this designer s— for no reason.

I just try to look at how we are starting to gain momentum financially and see how can I intentionally use that to, one, pay the team in a way where they're not bare bones anymore, and two, [ask ourselves] how can we honor this project and this album and the queer community? Can we pay drag queens more? Can we bring drag on the road? Now, financially, doors have opened where we can walk through them with love and intention. Just recklessly, throwing money at s— to see if it works.

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Opening Olivia Rodrigo's Arena Tour

Olivia [Rodrigo] just asked. It was official, we went through our management. But I was like, Oh my God.

Preparing a 40-minute set is a different vibe than headlining, obviously. You are going out to an audience that is not there for you and doesn't necessarily care if you're there or not.

This is, like, my fourth or fifth artist I've opened for. But for an arena tour, I just needed to gather my nerves. I think that's the difference between any other show. Like, F—, there's 20,000 people out there right now. I've never performed in front of that many people. I don't know what this emotion is, and I just have to tame it right now.

Standing Up For Herself Creatively, Even When There's Pushback

I stand up for myself, I would say, every day. Sometimes, you get this opportunity, a huge opportunity with a lot of money on the table. [Yet,] I'm just like, That just doesn't make sense creatively. That doesn't align with my values. I'm not doing that.

One huge creative decision was I stood up and pushed the entire headlining Midwest Princess tour back to the fall. The album was supposed to come out while we were on tour. I was like, "This is a horrible idea!"

That caused a big ruckus, but it ended up being fine, and I was right. I'm usually right. [Laughs.] It's like a mother with her kid — a mother knows best. I feel like [that] when it comes to the integrity of my project.

I know how it is to not be able to afford a ticket or even f—ing food. A concert ticket, a lot of times, means multiple meals for someone. I get it, I couldn't afford some artists' tickets. That's why it's really important to me to try to keep them as low as I can and my merch as low as I can.

There's pushback of ticket prices being low and we're playing rooms that are so expensive. The fee to even play them is so expensive. So, you have to raise the ticket prices to just even be able to afford to play the room. There's always an argument [with my team] there, every tour. I'm in control of stuff and if I'm saying this is how it's going to be —- it's just going to be that way.

Performing At Coachella For The First Time

[After the first weekend of Coachella] I am feeling very relieved. I was so stressed about many things. How is the outfit going to work? Will the crowd really be engaged? It went so well, I have no qualms with anything. I loved every second of it.

It feels like I am partying with [my fans]. I am not performing to them; I’m performing with them.[I want people to remember] a really fun, freeing show. Very campy but very meaningful too.

4 Ways Olivia Rodrigo's GUTS World Tour Shows A New Side Of The Pop Princess

After 25 years, Coachella is like a live music holiday. Every year, thousands of people from all walks of life descend upon the Empire Polo Club in Indio, California to enjoy artists whose music is as diverse as the crowd assembled. No matter what style anyone prefers, an artist they love is playing at Coachella.

This year alone, attendees can enjoy the classic Britpop sounds of Blur, trendy house music beats from John Summit, a reunion of the ska-punk icons, Sublime (featuring the late frontman's son, Jakob Nowell), and a headlining set from enigmatic rapper Tyler, The Creator.

Coachella also offers the opportunity for audiences to see artists they may never see elsewhere, like a rare American performance by the jazz-house master St.Germain, a shared set from the now-defunct dance music supergroup J.E.S.u.S. (Jackmaster, Eats Everything, Seth Troxler, and Skream), or pop legend Jai Paul’s first live show ever.

Then, of course, there are the Coachella sets that will live in infamy: From Daft Punk’s debut of The Pyramid, which is largely credited with launching the popularity of electronic music in the United States, to Tupac’s resurrection in hologram, to Beyoncé's marching band of HBCU students soundtracking a reunion of Destiny’s Child.

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The people of Coachella revel in these eclectic and epic offerings. Approximately 125,000 people per day touch down on the grass at the Empire Polo Club, and upwards of 100,000 have been reported to gather for a single set. And while hundreds of thousands of people are on the ground worshiping the music, 40 million people are watching the magic through YouTube, wishing they were there.

Coachella is a spectacle. So often the people who went one year bring their friends or family the next, and those people become obsessed. Others meet people at the festival and become best friends, family, and lovers — relationships born from a shared reverence for live music.

With its massive popularity, it's easy to assume influencers and celebrities have taken over the polo grounds. A key moment in Billie Eilish’s documentary, Billie Eilish: The World's a Little Blurry, the young pop sensation meets her lifelong hero, Justin Bieber, for the first time at Coachella. But any long-time attendee will tell you, that the celebrities and influencers don’t engage with the true Coachella.

"The Kardashians are having one experience, and I’m having a different experience out in the field," says Ashton Aellarose who’s attended Coachella 12 times in eight years. "If you don’t want to be that, then you don’t see that…there’s the real Coachella for real people."

Real fans of Coachella stay all day and night, braving the heat and the dust, to engage with the epic performances and their fellow music lovers. Alaskan Alex Rodriguez creates an Artist of the Day post on the Coachella Reddit, posting every day from when the lineup drops until the festival. He flies in from the Last Frontier because Coachella provides something that other festivals simply can’t.

"Whether it be over-the-top productions, unexpected guest appearances or simply the chance to let others hear your unfamiliar sound to others, Coachella invites performances that you simply won’t see anywhere else," Rodriguez tells GRAMMY.com via email.

Coachella’s community is built on the idea that music is the universal language. Whether you’re coming for the first time or the 25th time, whether you’re a senior citizen, a new parent, or a college kid on spring break, Coachella is a space for live music fans to celebrate what they love more than anything, and celebrate each other. GRAMMY.com spoke to five Coachella die-hards — attendees who count Coachella as an annual, important part of their year — to learn what Coachella means to them.

From Fan To Music Industry Professional: The 25-Year Attendee

Josh Brooks DJing in 2011┃Josh Brooks

Name: Josh Brooks

Number of Coachellas attended: 26

Favorite set: The Chemical Brothers, 1999

Josh Brooks has attended every year of Coachella since the first edition in 1999, and credits the festival for his career in music. To date, he's worked as a booking agent, tour manager, and DJ who has played Coachella on several occasions. In 2023, he played a slot during the after-hours silent disco in the campgrounds.

Back in 1999, Brooks had just started college at UCLA and was studying physical science, geology, and geography. He went to Coachella on a whim because tickets were $50 per day to see Rage Against The Machine, Tool, Beck, Morrissey, and the Chemical Brothers. Everything in his musical life snowballed from there.

"[Coachella] really opened my eyes to this whole world of music that I didn’t know existed," Brooks tells GRAMMY.com. "I’ve played music my whole life. I played clarinet, trumpet, and saxophone. I was in the California Young Musicians Orchestra for a year in high school. Music has always been really important to me. But that’s where I really started to find myself musically."

In 2011, Brooks found himself as a part of Coachella. That year, Global Inheritance — the nonprofit that organizes all of Coachella’s sustainability efforts —hosted a human-powered stage called the Energy Factory. Brooks submitted a DJ mix as part of a contest to play a slot on that stage, and he won.

"I just played at the festival that I have been enamored with for the last 12 years. I just made a dream come true," Brooks said.

A year after that, he got laid off as a high school science teacher, and he’s been working in music ever since. Currently, he’s the booking agent and tour manager for respected house music artist Sacha Robotti, and revitalizing their SLOTHACID brand. But in between his workload, he’s still taking time for a trip to the desert for some live music.

The Fan That Made Coachella A Family Affair

The Glazer family┃MIkey Glazer

Name: Mikey Glazer

Number of Coachellas attended: 16

Favorite set: M.I.A., 2008

Every year at Coachella, you see a handful of parents celebrating live music with their children. In fact, there are meetups for families at the festival. Among this somewhat unusual sight, you'll find Mikey Glazer and his 5-year-old son, Axwell.

Glazer has been attending Coachella since 2003, and used to be one of the festival's more typical attendees (a 20-something attending for the party and the tunes). Now, at age 47, Coachella has become his yearly family vacation. Glazer and his wife, Melissa, brought Axwell to the festival four times: three in the flesh, and once in utero.

During the pandemic, Mikey, Melissa, and Axwell listened to music as a family. Especially electronic artists like Skrillex and Tiësto. (Axwell is also the artist moniker of one of the members of the GRAMMY-nominated electronic trio Swedish House Mafia.) When the family went to Coachella together, they saw Axwell express that love of music in full force.

"Seeing a DJ and the visuals, he just loved it. To see it through his eyes is absolutely amazing," Glazer says. "Nobody who doesn’t have kids would ever want to have a kid with them at Coachella. But when you spend every day with your kid, you’re going through new music Friday; he’s picking out songs he likes, and you listen to music together every day; when you get to Coachella, to see him enjoy it is great."

Ranking Coachella: The Fan Who Listens To Every Single Artist

Brian Downing (second from right) with friends from Cincinnati┃Brian Downing

Name: Brian Downing

Number of Coachellas attended: 4

Favorite set: Madeon, 2022

For decades, Brian Downing has been ranking all the live artists he sees. He saw hundreds of artists the year he turned 50, and condensed all of them into a top 20 list.

When he comes to Coachella, he does the same thing, except instead of creating a list over the course of a year, he does it for three days. In the weeks leading up to the festival, he listens to every one of the 150 artists performing at the festival and gives them all a ranking.

"There are so many acts I don’t know going into it," Downing says. "Someone else might look at [the lineup] and go, ‘Oh my god, this is so overwhelming.’ I look at it and go, ‘Oh my god, I get to rank so many things’."

He ranks every artist on the lineup 1–10 and organizes the rankings on a spreadsheet that he shares with his friends who come to Coachella with him. A 10 is reserved for someone he is going to see, no matter what; one signifies someone he’s going to skip. That way, his group will know who they may or may not enjoy as well.

Brian also frequently adds commentary to each artist. Here’s what he has to say about the drag-ready pop star Chappell Roan, who is performing on Friday at Coachella this year:

"I do loves me some Chapell Roan! She is an indie pop darling, and for good reason. Red Wine Supernova is an absolute bop! But she has so many other great songs too that haven't been hits yet. Don't want to miss this fun show! Side note: Remember to learn the entire H-O-T-T-O-G-O dance. You’re gonna thank me later. 10’s all day, baby! - 10."

The Fan Who Would Spend Eternity At Coachella

At Coachella 2011┃Ashton Aellarose

Name: Ashton Aellarose

Number of Coachellas attended: 9

Favorite set: Postal Service, 2013

Throughout her life, Ashton Aellarose has lived in many places: Northern California, North Carolina, Colorado, even a few extended stints abroad. But no matter where she was residing, Aellarose would see the Coachella lineup in copies of SPIN magazine and dream of going somewhere with such vast musical offerings.

Now she’s attended nine Coachellas, and Coachella is the one place she calls home. Simply put, her life wouldn’t be the same without Coachella.

When she attended in 2014, Aellarose worked at an on-site lemonade stand. Not only did the experience lead to her working in festival vendor management for a time, but Aellarose met her best friend during her very first shift at the stand. That same friend introduced Aellarose to her boyfriend, whom she brought to Coachella for the first time last year.

When she brought him, she showed him all the traditions she’d developed over numerous editions: Picking up last-minute camping supplies at the Wal-Mart in Indio; watching the first sunset performance of the weekend (one of her favorites was Violent Femmes in 2013); enjoying her favorite foods like the spicy pie and the arepas.

"It’s nice to have this place that’s so spiritual and consistent in such an inconsistent world," Aellarose says. "I thought it was cool when Skrillex said during the TBA set [in 2023], ‘This is the biggest party in the world right now where you’re at.’ I say that every year."

Coachella is such an important place for Aellarose, that she would like it to be her final resting place: "When I die, I want my ashes thrown around Coachella. No joke."

Creating Community With Beer & Cheer: The Fan Who Learned To Love At Coachella

Joe Stamey and friend┃Joe Stamey

Name: Joe Stamey

Number of Coachellas attended: 16

Favorite set: Beyoncé, 2018

At 1:32:14 in the Coachella documentary, Coachella: 20 Years in the Desert, Joe Stamey says:

"I come because I genuinely love music. I’ve seen more music here than I’ve seen in my entire life in other places. I see acts here that I will never see at the other festivals all over."

The filmmakers followed multiple attendees around the festival in 2019. Stamey is the only one who made it into the documentary. His love of music is a significant factor in why.

But more than his love of music, he genuinely wants everyone at Coachella to have an amazing time enjoying the live music like he does. Before our call is over, he even offers me to stay at his campsite.

"​​I meet people that are my friends now forever because of things that I've done like that. Caring for people," Stamey says. "The festival did that to me."

Every year, Stamey organizes a beer chug at 10:40 a.m. on Friday in the campgrounds through the Coachella subreddit. Mikey Glazer (who you met above) attends every year as well.

"It's literally just hundreds of people sitting around chugging beers at 10:40 a.m. And I just give everyone I can as big a hug as I can," Stamey says. "It’s a huge friend reunion. I run into so many people from 15 years of my life, and I love them all."